A Most Effective Advertisement

     I am overwhelmed by admiration:

     It really doesn’t matter whether you think “lesbians are hot.” I mean, imagine the figures in that image replaced by Rosie O’Donnell and Andrea Dworkin! No man in his right mind would consider that “hot.” What really matters here is the use of truth married to humor to make an important point in one’s own favor:

• All the Islamic states punish homosexual conduct with death.
• Homosexual conduct is not a crime in the nations of the West.
• Discrimination against homosexuals is punishable by law in Canada.
• Thus, in Canada homosexuals are free to be “open,” regardless of anyone’s opinion of their behavior.
• And Canada has lots of oil to sell! Cheap, too! Get it while it’s, uh, hot!

     Effective advertising often marries truth to humor: truth, because without it you have only empty boasts; humor, because nothing is better at cementing a message into one’s memory.

     Learn it. Live it. Love it. (No, not sodomy. Get your mind out of the gutter!)